The Only Way Is Essex star launched appeal to find his mother a donor Kym Norris, 54, was diagnosed with blood cancer after feeling lethargic and going to the doctors for tests She is in hospital undergoing intensive chemotherapy twice a day Doctors revealed last week a bone marrow transplant is her best hope Bobby is urging people to sign the bone marrow register to find a donor He is backing blood cancer charity Anthony Nolan's campaign Save A Stranger's Life and launched a Twitter appeal #SaveBobbysMum 27-year-old has also started a Just Giving page to support Anthony Nolan

By Lizzie Parry For Mailonline

Published: 05:03 EST, 13 August 2014 | Updated: 10:01 EST, 13 August 2014

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TOWIE star Bobby Cole Norris has revealed his mother needs a life-saving bone marrow transplant after she was diagnosed with leukaemia.

The 27-year-old launched a desperate plea to find a donor - his mother's 'best hope' of beating the vicious disease.

Bobby, an only child, said he is devastated having always been very close to his mother Kym, 54, a dental receptionist.

He said: 'My mum means the world to me and I love her to the moon and back.

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TOWIE's Bobby Cole Norris' pleas for bone marrow donor after mother's leukaemia diagnosis

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